Some professionals use the terms “mentor” and “sponsor” interchangeably, but they are actually two very different roles that impact careers in different ways. Your relationship with a mentor is generally casual. A good mentor is a sounding board who offers advice and...
Cultivating an engaged audience is key to the success of any brand. Once your brand’s mission and values are well-established, the next step is finding the right audience and integrating your brand into their lives. Identify Your Audience When building your...
We’ve come to what some would call the main event here in our branding series. Your resume, like I’ve mentioned several times, is a critical part of the branding process. It’s a literal piece of paper that outlines who you are, or, if you will, what your brand is....
Interviews can be an extremely intimidating process. Hopefully, if you’ve read Part 1 of Branding Your Best Self: The Interview, you feel a bit calmer about the whole experience. These blogs are meant to be used as a resource and a guide to make you feel more...
The day has come for celebration! You’ve landed the all-important interview for a potential dream job. After you come down from the high of excitement, however, you may be asking yourself, “Now What?” The interview is arguably the most important aspect of...
