Aside from impacting employees’ own personal career goals, sponsorship can also positively influence business operations as a whole. Workplace Diversity Sponsorship can lead to greater diversity in the workplace, which tends to help a company’s overall success....
Some professionals use the terms “mentor” and “sponsor” interchangeably, but they are actually two very different roles that impact careers in different ways. Your relationship with a mentor is generally casual. A good mentor is a sounding board who offers advice and...
If you’ve been following my Sponsorship series thus far, you already understand the importance of a professional sponsor. Now you’re probably wondering how you can secure sponsorship and reap the career benefits for yourself. Choose Wisely When searching for a sponsor...
Hard work and perseverance will always get you to the top, right? Not entirely. Just because you’re competent in your job and qualified to lead doesn’t mean you’ll be awarded such opportunities. The world isn’t that perfect, but there is hope. Research has shown that...
Cultivating an engaged audience is key to the success of any brand. Once your brand’s mission and values are well-established, the next step is finding the right audience and integrating your brand into their lives. Identify Your Audience When building your...
